It can enable Chocolate Hawkins to hire skilled workforce at competitive salaries. The PESTLE analysis was conducted in order to find out the opportunity of chocolate confectionery in the UK. The Industrial Organization (I/O) approach advocates that for sustainable competitive advantage external factors are as important as internal factors of the Chocolate Hawkins. Choosing the vision, mission and the reason of existence for Chocolate Hawkins. Chocolate Gourmet should have capabilities to navigate under this hyper sensitive environment. The government of each party has adhered to the treaties done by previous governments, so there is a consistency in both rule of law and regulations. Chocolate Gourmet should be careful about the history of forex risk before entering new market. Some of the technology trends that are impacting the macro environment are developments in artificial intelligence, use of machine learning and big data analytics to predict consumer behavior, growing importance of platforms over service providers etc. All Rights Reserved, Twitter PESTLE Analysis: 6 Notable Factors Affecting the Social Network, How to Pursue a Career in Cybersecurity: 7 Professional Tips to Follow, General Mills SWOT Analysis: 3 Opportunities to Gain Competitive Advantage, Root Cause Analysis: An Easy 6-Step Complete Guide, Mayo Clinic SWOT Analysis 2023: Healthcare Business Checkup, 3 Top Tech Tools for the Modern Commercial Contractor. - International Trade & Other Treaties The country has a good record of adhering to international treaties it has done with various global partners. Political: Nestle is a global company and in the food and beverage industry one of the most important factors to consider is globalization. - Health & Safety Laws What are the health and safety laws in the country and what Chocolate Gourmet needs to do to comply with them. Health trends: The UK government has launched several campaigns in recent years to promote healthy eating, which may impact the marketing and consumption of chocolate products. Higher inflation may require Chocolate Hawkins to continuously increase prices in line of inflation which could lead to lower levels brand loyalty and constant endeavors to manage costs. - Intellectual Property Rights Protection Chocolate Hawkins should assess the level of protection that intellectual property rights get under the legal system of the country. - Influence of Climate Change How climate change will impact Chocolate Hawkins business model and supply chain. Here's the SWOT analysis of Mars Incorporated which is an American multinational company primarily engaged in production and marketing of confectionery. - Employment Laws What are the employment laws in the country and are they consistent with the business model of Chocolate Hawkins. Chocolate Hawkins should have capabilities to navigate under this hyper sensitive environment. In this essay, we will conduct a PESTEL analysis of the chocolate industry in the UK to identify the key external factors that could affect its future prospects. Skip to main content Other CIPD Websites CIPD UK CIPD Middle East CIPD Ireland People Profession CIPD Learning Hub People ManagementPM jobs Log in / Register Go to the home page For example most of EU countries now want the EU citizen data to be saved in EU countries only. KitKat PESTLE Analysis examines the various external factors like political, economic, social, technological (PEST) which impacts its business along with legal & environmental factors. - Laws regarding Monopoly and Restrictive Trade Practices As a new player Chocolate Hawkins shouldnt be worried about the monopoly and restrictive trade practices law. Rocky Mountain Chocolate Factory, Inc. PESTEL analysis is a strategic tool to analyze the macro environment of the organization. Chocolate Gourmet should be aware of presence of such practices in a country. The Company has various popular products in the Petcare as well as in the chocolate category for example; in the Petcare industry Pedigree, Royal Canin, Whiskas etc. Journal of Economic Geography, 1 (4), pp.405 Norton, Marcy. Introduction In 1966 Carl Kirkland co-founded Kirkland's in Jackson, Tennessee (Kir15). PESTLE ANALYSIS TECHNOLOGICAL ANALYSIS The Goya chocolate has a global supply chain. Nestle 10. PESTLE analysis. The revenue in the chocolate market is projected to reach 340243.54 tons in 2022 and the market is expected to register a CAGR of 5.90% in terms of volume. If other business units follow suit, this can result in a loss of hundreds of jobs across the globe. Although it took up aisle space, if it leads to creates even one sale, its worth the price to retailers and Hersheys. Lindt PESTLE Analysis By last estimates, the 8 Cadbury factories in the UK had employed 3,000 workers. In practice, analyses based on the PESTEL model are used in conjunction with studies on the micro-environment as part of the overall . - Per Capita and National Carbon Emission What is the per capita carbon emission of the country and what is the overall level of carbon emissions of the country. Chocolate consumption in India is low per capita consumption in urban India is estimated Environmental factors are fast gaining traction not only among consumers but also among regulators and policy makers. - Foreign Exchange Rate Number of companies have incurred losses in past few years because of forex risk in Venezuela, Brazil, and Argentina. Temperature greatly affects the condition of the licorice; too much heat makes it heavy, while too much cold makes the candy lighter. Restructuring of the European chocolate industry and its impact on cocoa production in West Africa. The PESTLE Analysis highlights the different extrinsic scenarios which impact the business of the brand. But its still a business at the end of the day; higher returns are most important for its survival. As such, theyre looking to bring more good into the world by building thriving communities and becoming better stewards of the planet. Being a specialty retailer of home dcor and gifts, their primary products are . - Societal Norms and Hierarchy What sort of hierarchy and norms are acceptable in society also influence the types and level of consumption in a society. Macroeconomics is the study of large-scale economic elements, often relating to countries as a whole.The factors this analysis represents are political, economic, social, technological, legal and environmental. Chocolate Gourmet can leverage this trend by expanding its product range and targeting new customers. Chocolate Gourmet can leverage such a situation to hire the best people in business. Learn how to, Our Mayo Clinic SWOT Analysis examines the Strengths, Weaknesses, Opportunities and Threats of one of, Technology is now taking over, and almost all fields are turning most tasks into digital., Copyright 2020 Weberience LLC. Attitude towards immigration has come under sharp focus. - Level of Consumer Activism Regarding Environmental Concerns Chocolate Gourmet needs to know the level of consumer activism regarding environmental concerns is. - Likelihood of Technology Disruption If the country is hub of technology companies then there is a high chance of technology disruption among various industries. It is written by Glenn Carroll, Greg Powell and shed light on critical areas in field of Strategy & Execution, Entrepreneurship, Strategy that the protagonist in the case study is facing. The Chocolate Market research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. The rest of the billions of bottles end up polluting the ocean and endangering sea life. All Rights Reserved, Political factors: The politics and policies of chocolate, Economic factors: All problems, all the time, Social factors: A dedication to social responsibility and favor, then poor sales are obviously their fault, adopting new technology to create better treats, add this A.I technology to every one of their lines, the consumer pushback against their usage of the Ivory Coast (and potentially child labor), Twitter PESTLE Analysis: 6 Notable Factors Affecting the Social Network, How to Pursue a Career in Cybersecurity: 7 Professional Tips to Follow, General Mills SWOT Analysis: 3 Opportunities to Gain Competitive Advantage, Root Cause Analysis: An Easy 6-Step Complete Guide, Mayo Clinic SWOT Analysis 2023: Healthcare Business Checkup, 3 Top Tech Tools for the Modern Commercial Contractor. - Unrest within the Country & Chances of Civil Unrest We dont think that Chocolate Gourmet business operations are facing any dangers from any kind of civil unrest or internal militant operations in the country. Chocolate Hawkins should build a strategy that can integrate societal values, infrastructure, and Chocolate Hawkins business model. Often companies enter the arena without requisite infrastructure to support the technology oriented model. 988 Words4 Pages. This lack of clarity and responsibility highlights the company's failure to take action despite having all the resources and power to reduce child labour. It should evaluate the e-commerce infrastructure, technology infrastructure etc before entering a new market. Attitude towards immigration has come under sharp focus. PESTLE Analysis of Nestle in light of Industry 4.0 Political and Economic Forces Politcal Factor Sustainable Politics: PESTLE Analysis Industry-4.0 efforts in UK are politically driven, commitment from the top is a motivating factor for companies to adopt new practices. - Likelihood of Entering into an Armed Conflict From the information in the Digital Chocolate case study, I dont think there is a likelihood of country entering into an armed conflict with a neighboring country. PESTLE Analysis of Soap Industry in India, PESTEL Analysis of Starbucks in Philippines. Many nutritionists recommend people to reduce their consumption of chocolate and candy, which is likely to affect Cadbury sales in the future. - Empowerment of Supply Chain Partners Chocolate Gourmet should analyze areas where technology can empower supply chain partners. And while Dairy Milk chocolate and Trident Gum sold well, other brands like Halls also saw a rise in their annual sales. Chocolate industry Presentation 1. The PEST analysis looks at four types of external environmental elements: P -Political factors in an economy include various forms of government intervention and political lobbying, such as . Chocolate Hawkins should be careful about the history of forex risk before entering new market.